Social Media for HR Professionals
Join us for this exciting new topic!



Twitter, Facebook and LinkedIn have had a major impact on the way people interact and communicate.  And as an HR professional, it’s up to you to understand and set rules for these social media technologies in the workplace.

Unfortunately, the impact is not always positive.  Improper use of social media at work can damage morale … hurt productivity … and even expose your company to a lawsuit. And that’s all the more reason you need to be aware of both the opportunities and the pitfalls of social media.

That’s why The HR Specialist has teamed a leading HR social media expert with a top employment attorney to give you the full picture on how this communications revolution affects your workplace – and your work.  Introducing Social Media for HR Professionals.

HR Tips and Strategies from a
“Social Media Addict”

Social Media for HR Professionals will acquaint you with the tools of social media and explain how those tools should (and should NOT) be used in the workplace. You’ll discover how to successfully employ social media while managing the legal risks.

Presenter Jennifer McClure combines her 20 years of HR experience with her knowledge of social media—she’s a self-described social-media “addict”—to help you navigate this brave new world.  She’ll be joined by attorney Cynthia Gibson — an expert in employment law matters, and a certified Senior Professional in Human Resources.

Whether you’re a Twitter devotee or new to the game … a Facebook aficionado or a beginner … this insightful webinar will help you formulate policies, train your staff, recruit top talent and more.  We’ll discuss:

  • What Social Media/Web 2.0 is
  • How HR can benefit
  • The difference between profession-based and “pure” social networks
  • Using social media in recruiting, career development and employment branding
  • Three internal legal risks of social media
  • Three external legal risks of social media
  • Analyzing how your employees use social media
  • Developing a social media policy for your workplace
  • And much more!
Make sure you’re getting everything you should out of social media — while not getting in hot water.  Sign up for Social Media for HR Professionals today!


Pat DiDomenico
Editorial Director, HR Specialist

P.S. FREE Bonus Gift.  Register for Social Media for HR Professionals, and we’ll send you How to Draft a Company Social Networking Policy – an exclusive white paper – absolutely free.

P.P.S. Your satisfaction is unconditionally guaranteed.  If Social Media for HR Professionals fails to meet your needs, we will refund 100% of your tuition – no questions asked.  Your exclusive white paper is yours to keep.


Date: Thursday, July 23
Time: 1 to 2:15 p.m. ET

Credit Hours:
This event has been approved for 1.25 credit hours toward PHR and SPHR recertification through the Human Resource Certification Institute (HRCI).

FREE Bonus Gift:  Register for Social Media for HR Professionals, and we’ll send you How to Draft a Company Social Networking Policy – an exclusive white paper – absolutely free.

Who Should Attend:
  • HR professionals
  • Supervisors and managers
  • Administrative professionals
  • Business owners
Since this is a webinar, you and your entire staff can attend in the comfort of your office or conference room for one low price! You may include as many people as you wish while listening on a single phone line.


About the Speakers:
Jennifer McClure is a vice president at the recruitment and coaching firm Centennial, Inc.  Before joining Centennial, she spent 20 years leading HR activities at Fortune 500 companies, as well as start-up firms.  Jennifer consults with business leaders in the area of talent management, and writes and speaks frequently on HR and social media.
Cynthia Gibson is a partner with Katz, Teller, Brant and Hild, leading the firm’s employment law practice.  She represents employers in connection with all employment-related matters.  Cynthia is a Senior Professional in Human Resources (SPHR) certified by the Human Resources Certification Institute, and recently presented at two national conferences for the Society for Human Resource Management.

Pricing Options :
(unlimited number of participants):
Event only 197
CD only 197
Event + CD 297

Can't attend the event? We'll reserve a CD in your name.

How do audio conferences and webinars work?

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This event is sponsored by:
The National Institute of Business Management
Leading Managers Since 1937
7600A Leesburg Pike, West Building, Suite 300 • Falls Church, VA 22043-2004
(800) 543-2055 •