Blogs are spreading faster than kudzu in the business world, and for a reason: They help build relationships with customers, something every business and boss want to see. Here’s how to write blog posts for your company, without spending too much time, according to Stephanie Lloyd, founder and CEO of Radiant Veracity.
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You need to show supervisors how your new online time sheet system works, but you're having a hard time getting everyone together for face-to-face training. Ditch the calendar tag routine (and the conference room) and make your own training video. Here's a free, easy way to do it.
Until now, newspaper ads, mailings and referrals may have kept your business growing. But fewer people are reading newspapers these days, and they’re doing more Twittering than actual talking. So how can you connect with those “lost” potential customers? One great way: Have your company appear high up in the list of results when people do Google searches for your product or service.
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The most recent Epsilon Email trends and benchmarks study shows average open rates for marketing “e-blasts” is 22.1%, with the average click-through clocked at 6.5%. Unlike many metrics in this economy, these figures are up from a year ago!
The average person reads 250 words per minute. Looking at your web analytics, determine how long people stay on your site ...
Add a grain of salt to the conventional wisdom that says web sites with the lowest prices win the battle for online shoppers. To truly prosper online, you need to create trust in your brand name. That's why you shouldn't aim to compete online on price alone. To boost your brand's visibility online, follow these four steps:
While some Web 2.0 tools are about socializing and idea-swapping, LinkedIn is the only tool completely devoted to business networking. Nurturing your online presence could lead to job offers, new knowledge or a beefed-up reputation as an expert.
True or false: Employees are either creative or they’re not—creativity isn’t a skill you can teach. False. Managers can play a key role in creating an environment in which employees will want to look for new ideas. Share this article with your supervisors to help tap employee creativity.
Who has the best burger in Boise? Where do locals go for the freshest seafood? ... Here are three online tools for travelers who love to dine out: Twitter, Yelp and Chowhound.