Where Starbucks Fails

  • October 15, 2009

Starbucks mission statement, according to their Web site, is to “develop enthusiastically satisfied customers all of the time.” If that’s so, can...

Are you a gold bug? Find the tax nuggets

  • October 05, 2009

If you're thinking of investing in gold, do it inside your retirement plan. As opposed to the maximum federal tax rate of 15% on most other long-term gains, the maximum...

Must-have vs. nice to have

  • March 24, 2009

In newsletter publishing, products are divided into two categories: “must-have” and “nice-to-have.” These categories can extend to virtually any...

Driving on company business: Who’s liable?

  • March 22, 2009

Q. Say an employee driving his own car on company business to make a bank deposit gets into an accident and is slightly injured. Is it his responsibility to go to his...

On target advertising

  • March 12, 2009

Through long years of experience, advertisers and advertising agencies have uncovered some basic principles of sound advertising strategy, copywriting, and design. The...

Count every day for IRA rollover

  • February 12, 2009

Q. I’m running close to the 60-day deadline for an IRA rollover. Does the period begin when I requested the payout?

How to give savings bonds to charity

  • January 24, 2009

Q. I own old Savings Bonds with lots of accrued interest. I might keep them in my estate or donate them to charity. If I donate them, can I deduct the full value without...

The key to great inquiry fulfillment

  • January 24, 2009

Suppose you had responded to an advertisement from a manufacturer of forged steel valves and requested more information. How would you react to this reply?

Turn your charitable trust upside-down

  • January 04, 2009

You can choose between two main types of charitable lead trusts (CLTs): nongrantor (or nonreversionary) trusts and grantor trusts. Which one should you use? It depends...

"Why Do You Rob Banks?"

  • December 17, 2008

Willy Sutton was a depression era bank robber. He was wanted for robberies in Miami, New Orleans, and New York.  After his capture in 1950, a reporter asked...