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Know your endgame

Have the right research in hand to sell your ideas

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by on
in Dealing with Bosses,Office Management

Want to bowl over your boss with your brilliant analysis? I’ve got three words of advice for you: prepare, prepare, prepare.

I don’t mean rehearse how you’ll pitch your idea. That’s for conceited fools.

Sure, what you say matters—to a point. But it’s more important that you do a little advance work to uncover what’s really bothering your boss. Then you can plan what to say when you’re greeted with “Hang on a second” or “Are you crazy?”

Know what you want

When you take the plunge and propose a big idea, know the outcome you want in advance. Draft an action plan so that you’re not just flapping your gums. Don’t leave a CEO wondering, “Yeah, so what are you asking me for?”

Talk is cheap. You must know why you’re speaking up and what result you want.

Here’s how I tested myself before I barnstormed the boss: I would come up with a one-sentence answer that I wanted to hear from my boss. It might be, “Why don’t you run an experimen...(register to read more)

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