Communicating About Change? Time to Take a Selfie!

Unless you are living under a rock (or don’t have a teenage daughter), you know that a selfie is a photo taken of yourself by yourself — likely with a cell phone camera. I’m going to ask you to take one right now.

No, you don’t have to get your phone out, but I do want you to take a look at yourself relating to an important topic.

The topic is change, and if you are at all frustrated with the progress or acceptance of the changes you are leading, it is time to take a selfie — and then take a good hard look at yourself.

If you want to create change, you must communicate that change successfully, and a critical part of your success in communicating those changes is whether you are leading it yourself. So take a look in the mirror (or in the camera of your cell phone) and consider these questions.

  • Do you believe in the change messages you are sharing?
  • When was the last time you changed something at work of your own accord?
  • How open to change are you overall?
  • In general, do others see you as a believer in, or opponent to change?

The answers you need to consider are the honest ones — and for the last one, the answers others would share with you.

Hopefully the lesson here is clear — there are some answers that will make your ability to communicate and persuade relating to change much easier than other answers.

After you’ve taken this selfie, it is time to get to work.

If your answers were positive but you aren’t having great success in communicating change, look at the rest of your change communication plan, or even to the change itself. However, if your answers here are less than positive, start with yourself.

Think about how you can be more open to change (to set a personal example and better understand the process you are now asking others to undertake), and how to change the perception others have of you in this area.

Selfie or not, time spent reflecting on your role in the success of failure of change communication will be time well spent.