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4 tips for better SEO content

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in Office Communication,Workplace Communication

When writing for the Web, you no longer need to focus on keyword density to rank high in search engines. Instead, focus on writing high-quality content. Use this advice:

  1. Write a strong title. Present your main idea and your keyword in the title and state a benefit for the reader. Strong action verbs tend to draw more attention.
  2. Use section headings. Break your content up into sections and title them. That organizes your content and makes it easy to scan.
  3. Be concise. Use short sentences and shorter paragraphs.
  4. Add length. Search engines pick up on longer content now. Aim for about 1,500 words.

— Adapted from “35 SEO Copywriting Tips for Rocking Content,” Nelson Dias, www.writtent.com.

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