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Game on! Competition is favored wellness motivator

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in Employee Benefits Program,Human Resources

When U.S. employers seek better worker wellness, 62% of them turn to games and contests to encourage healthier behavior. Competition is widely seen as the most effective way to promote health engagement among employees, according to researchers at the nonprofit WorldatWork and Buck Consultants, who surveyed 408 employers.

Examples include contests to see who can lose the most weight or log the greatest distance in a month’s worth of lunchtime walks.

Caveat: Although 61% of surveyed employers said they believe competition helps improve specific health and lifestyle behaviors, only 21% had tried to measure the results.

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