Coming across as unenthusiastic to clients

Q. I recently got some feedback that alarmed me from a client. He said I was too laid back, that I didn’t seem enthusiastic enough about working on his account. How can I change?

A. Don’t change! Just be yourself. If you come across as laid back, you’re probably somewhat bored or detached from the details of your job. Reassess what excites you about your work. Then let that natural energy percolate to the surface.

You don’t have to become a rah-rah, fist-pumping fanatic. There are many ways to express enthusiasm, like injecting a quiet intensity into your remarks, beating deadlines or following up as promptly as you promised.