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Professionals vs. Amateurs

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in Business Management

Novelist Ian McEwan doesn’t like the fact that you can post your opinion of his books on Amazon.com.

“I don’t have much time for the kind of site where readers do all the reviewing,” says McEwan in an interview with Time magazine (6/18/07, p. 6).

“Reviewing takes expertise, wisdom, and judgment,” he says. “I am not much fond of the notion that anyone’s view is as good as anyone else’s.”

Which do YOU value most — a thoughtful review by a professional reviewer or writer in the New York Times Book Review, or reader reviews on Amazon.com?

Do you think McEwan is right — that reviewing takes expertise and should be done only by professionals, and not by amateurs?

Do you — or don’t you — think that, as Amazon.com and other review sites seem to believe, anyone’s view is as good as anyone else’s?

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