Did the entire first decade of the 21st century pass without your company getting serious about online marketing? If your organization doesn’t have an online strategy to speak of—no web site or a skimpy one, no social-media strategy, no e-mail list, no e-newsletter—you can still catch up. Marketing expert Seth Godin recommends venturing forward with these strategies:
Successful career development is more than doing a good job. Dressing for success, business writing skills, career networking – all are vitally important.
Business Management Daily’s succinct, workplace-tested career advice is designed to help you position yourself to succeed in your chosen field.
The cost cutting and staff reductions may not be completely over, but as the economy begins its recovery, HR will be dealing with new challenges in 2010. Still, the flush workplace of 2006 isn’t likely to rush back into vogue. In fact, the historic recession has made a lasting impression on many organizations, which could hang onto the lessons they learned while surviving lean times. Here are 10 trends to expect in the coming year, plus tips and tools to help you respond to each:
Question: “Recently, my boss was signing paper letters and asked if it is still proper to write “Dear” in the salutation instead of just the person’s name. And for closing is "Sincerely" and "Very Truly Yours" passé or is “Regards” OK to use? Are handwritten or typed letters more formal than correspondence sent via e-mail?” — Naomi
Social media, such as blogs, Facebook and Twitter, are leading to confusion over what’s appropriate: Should your boss be your Facebook friend? Can you “tweet” about work? What would your firm’s VP say about your mentioning him in your blog? Some tips from etiquette expert and labor lawyer Joseph Clees:
If the thought of mingling with a crowd of strangers makes you break out in a cold sweat, you’re not alone. But Sacha Chua, an enterprise 2.0 consultant, believes you don’t have to be an extrovert to network well. She even created a presentation geared toward “shy connectors” that’s spreading virally on the web.
Our friends at the law firm of Fisher & Phillips LLP recently published this entertaining look at the employment law year that was. From A (the American Recovery and Reinvestment Act) to Z (zealously), 2009 was a busy year for those who track employment law trends.
The cost cutting and headcount reductions might not be over yet, but as the economy begins its slow recovery, HR pros are reporting fewer layoffs, a renewed focus on retention—and even a talk of pay raises! Still, the flush workplace of 2006 isn’t likely to rush back into vogue. Here are 12 lingering adjustments—all with comp and benefits implications—that could outlast the recession:
We’ve offered advice before about keeping your professional and personal networks from overlapping too much. Now a new survey from OfficeTeam reveals that people are still uncertain about the rules of online social networking. Here are tips for blending personal and professional friends on Facebook: