Dear HR Professional,

What’s the deal with HR people, anyway?

You work like a dog for the organization every day. You stay up at night trying to keep pace with the constantly changing rules and regulations of employment law.  You’re even called to put your own career on the line when the organization is hauled into court.
    
Still, more often than not, HR people get treated like the hired help. When the big decisions are made, you not only don’t have a seat at the table … you’re lucky if they don’t send you out for coffee!

Why is that?

It’s easy to blame the bosses for not appreciating you. But as a longtime specialist in the HR field, may I respectfully suggest to you that it may be your own fault?

Far too many HR professional nowadays no longer see the forest for the trees. They’re so wrapped up in the minutiae of payroll, benefits and HR processes that they’ve lost sight of the “big picture.” As a result, management views them as useful pawns, not strategic partners.

But now, at last, there’s a new publication designed to put your career in overdrive. It’s called The HR Specialist, and I’m offering a complimentary issue for your perusal.

If you enjoy it – and you’d like to see more – you’re eligible for an internet discount that entitles you to a trial subscription at a greatly reduced price.  Plus, you’ll get two valuable free reports with your subscription.

Look, I know you “know your stuff” when it comes to HR. But the simple fact is that “knowing your stuff” isn’t enough anymore. To succeed in most organizations nowadays, you’ve not only got to be an expert on employment law and best practices … but you’ve got to put that expertise into action. And once you’ve done that, you’ve got to let top management see what you’re doing and, even more important, understand the value of it.

That’s what makes The HR Specialist different from any human resources publication you’ve ever seen before.  It concentrates on strategy, not details … which makes the difference between being viewed as a player or a pawn.
                                                                                                          
Is anyone thinking about outsourcing you?

As you’ve outsourced more and more of your organization’s functions, have you ever wondered how long it’ll take before someone comes up with the idea of out-sourcing you?

It happens every day. Administrative skills are easy to outsource. But – strategic talent is not.

You probably spend your day juggling personnel problems. Putting out legal brush fires. Wearing lots of different hats. You’re working hard, and you may think you’re making yourself indispensable. But, in fact, you’re making yourself a better candidate for outsourcing.

That’s why you need to spend 15 minutes a month with The HR Specialist to get a fresh look at the big picture, to understand the mission of your organization and to discover how human capital can support that mission.

Are you tracking HR numbers that upper management really wants to see, for example? A recent article in The HR Specialist revealed that while most HR managers keep track of such “transactional” data as turnover and absenteeism, these are not the statistics that executives find most interesting, useful or valuable.

Claim your seat at the table

Making that kind of simple change in the way you work is the sort of thing that can get you a “seat at the table” when the big decisions are made.

Unlike most HR publications, which are designed to help you avoid making a mistake, The HR Specialist is designed to help you make a difference. It gets you the recognition you deserve, showcasing your talents and successes in such a way that you’ll get off the HR treadmill and start working your way up the corporate ladder.

The HR Specialist  will show you how to pitch your technology project in “finance speak” to get it approved.  How to boost your stature in the organization by making HR a money saver, not a money drain.  Even how to use the news media to make your organization (and yourself) better known in the community.

Get managers on your side

Let’s face it, most managers regard Human Resources as an annoyance or, worse yet, as an obstacle to getting things done. But with The HR Specialist at your side, you’ll turn that attitude around … and show them how you and your department can become powerful allies in achieving their goals.

Our unique “Memo to Managers” page is designed to be photocopied (or downloaded from our subscribers-only web site) and distributed to management at all levels. It goes a long way toward solving one of your biggest daily challenges: helping managers cope with their people problems … and helping you keep the organization out of court. Merely circulating this memo each month, in fact, can be used in court as evidence of a “good-faith effort” to keep managers up to speed on sensitive employment law issues.

Your managers will learn the hazards of making employees work on breaks. How to get rid of the “hidden bias” in want ads. Why they should never give a “spiteful” reference for an ex-employee. How to spot lies in an interview. The best days of the week to hire, fire and do performance appraisals. And so much more!

Don’t be a problem solver

Sure, CEOs like employees who solve problems. But there’s one kind of employee they like even better. They like the employee who never brings them problems in the first place! They like the ones who bring them opportunities, ideas and innovations, instead.

Look, I’ll be honest with you.  Lots of HR publications do a pretty good job of giving you HR news. You’re probably subscribing to several of them right now. But one of the things that make The HR Specialist different is how fast and easy it is for you to get the information you need … and to act on it.

Our unique “scan box” at the top of every article tells you exactly what the topic is, why it’s important and what you need to do about it. With concisely written articles and only eight pages in each monthly issue, The HR Specialist won’t take you more than 15 minutes to read.

But don’t be surprised if it’s the most important 15 minutes you spend each month. On your professional development. On your career. On your future.

But hey, don’t take my word for it!  See for yourself. Spend 15 minutes right now with the sample issue of  The HR Specialist at right.  Check out the “scan boxes” at the top of every article.  Take a look at the “Memo to Managers” on page 6. Decide for yourself if The HR Specialist is the kind of publication that not only helps you keep up with your job, but helps you get ahead in your career.

Then, if you’d like to see more issues, accept our offer of a trial subscription to The HR Specialist without risk or obligation. You’ll get the next 12 issues at almost half off the cover price. And if you ever wish to discontinue your subscription, you’ll get all your money back … without having to return a thing.

Internet special:
If you subscribe now online, you’ll also get Terminating Poor Performers Effectively & Legally and Difficult People at Work. Terminating Poor Performers Effectively & Legally brings back the days when you could fire incompetent employees without concern for discrimination lawsuits or retribution. And Difficult People at Work identifies the 24 most common difficult personalities and gives you proven, practical strategies to neutralize their toxic effects.

So … isn’t it time that an HR genius like yourself got the respect you deserve? Isn’t it time for you to get off the treadmill and on your way to the top? Isn’t it time you got The HR Specialist?

Sincerely,

Pat DiDomenico
Editorial Director

P.S.  Remember, there's absolutely no risk. If you don’t immediately benefit from the advice in The HR Specialist, we’ll refund the entire subscription fee. You’ll keep Terminating Poor Performers Effectively & Legally and Difficult People at Work and have no further obligation.

P.P.S.  You do not have to be held hostage by the threat of discrimination suits. You can neutralize your Difficult People at Work and terminate poor performers when you've had enough of their nonsense. So get ready to zoom ahead in your career – subscribe to The HR Specialist today!