Executive Leadership

Brennan Mulcahy takes an old approach to sell a new product: His sales force goes door-to-door to sign up customers.

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Here’s how All-Star pitcher Max Scherzer prepares to dominate the competition.

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Martin Limbeck is a sales trainer and author of NO Is Short for Next Opportunity. Here are three of his tips for sealing the deal.

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Want to gain customer input as you design a product? Some managers convene focus groups to find out what customers want. Not so fast, says Bernhard Schroeder, a San Diego-based marketing expert. He thinks focus groups are overrated.

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Asked for the best ways to motivate her workforce, Cheri Beranek, CEO of ­Minneapolis-based fiber connectivity company Clearfield, says you start by listening and end by celebrating every success.

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In early 2006, two NFL teams sought to sign star quarterback Drew Brees. Initially, Brees figured he’d choose the Miami Dolphins over the New Orleans Saints. After visiting both cities and meeting with team executives, Brees began to rethink the situation.

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When All-Star centerfielder Bernie Williams retired from the Yankees, that didn’t mean he was slowing down.

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Fashion icon Anna Wintour is controlled, focused, comfortable with power and averse to errors. Here’s what she learned about risk from longtime Condé Nast chairman Si Newhouse.

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Dwight D. Eisenhower won the 1952 presidential election with the largest number of votes in history. But amid the glory of his victory, he felt a tinge of regret.

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South Korean native Tae Hea Nahm went through the ups and downs of an entrepreneur in founding Storm Ventures, a venture capital firm.

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