|
|
Salary Negotiating 101: 7 secrets to boosting your career earnings, negotiating a raise and striking the best deal in a job offer negotiation
Bob Bly
Bob Bly is an independent copywriter and consultant with more than 25 years of experience in business-to-business, high-tech, industrial, and direct marketing.
There are so many copywriters out there today; it isn't hard to find one. The real challenge is finding one who has the know-how needed to "get it" when it comes to direct response copy — especially for writing landing pages, emails, white papers, direct mail, and other long-copy assignments.
For a free, no-obligation cost estimate, call Bob at (201) 385-1220 or visit him online at Bly.com.
Of the B2B prospects surveyed, 43% said they rely most on magazine articles and direct mail to learn about products.
Only 27.8% prefer social networking as a source of product information, and just 19.2% like podcasts.
The lesson?
Don’t believe the new media evangelists and techno hipsters who say that, for B2B marketing, print is dead and all your marketing should be online.
They might believe every B2B prospect on the planet Twitters and uses Facebook.
But your serious prospects are reading trade journals, the BBI survey found.
So you ignore print at your peril.
Right?
Salary Negotiating 101: 7 secrets to boosting your career earnings, negotiating a raise and striking the best deal in a job offer negotiation
Related Articles
Spread The Word
FREE Special Reports
Workplace Violence Prevention ToolkitOvertime Labor Law: 6 FLSA Compliance Tips
Salary Negotiating 101: 7 secrets
Maternity Leave Laws: 7 guidelines
Employment Background Check Guidelines
FMLA Intermittent Leave: 5 guidelines
Best-Practices Leadership:
Team Management Tips
Workplace Conflict Resolution:
10 ways to manage employee conflict
14 Tips on Business Etiquette:
Setting a professional tone with co-workers, clients and customers
Office Communication Toolkit: 10 tips for managers
The Office Organizer: 10 tips
Effective Performance Review: Examples and Tips
Small Business Tax Deduction Strategies
Expert Bloggers
|
|
