Not surprisingly, there are better ways to persuade others to listen to your message.

Communications expert Jennifer Benz, of Benz Communications, advises sticking to the “four corners” of effective employee communication:

  1. Keep it simple. No jargon allowed.
  2. Use the office communication vehicle employees understand. Example: You may be a fan of podcasts but use them only if co-workers feel the same way.
  3. Get the message out to decision-makers, who are sometimes people other than employees, such as spouses.
  4. Communicate on a year-round basis. One-hit wonders don’t provide lasting impact.

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