To boost bottom line, satisfy workers’ needs

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in Leaders & Managers,Leadership Skills

Try this: Tell your employees what’s expected of them and give them the opportunity to do what they do best every day.

In a new Gallup study of nearly 8,000 business units in 36 companies, researchers found a “positive and substantially meaningful” link between business success and highly engaged workers.

Through hundreds of focus groups, researchers pinpointed the elements in which managers influence involvement on the job. Then they developed 12 questions to mark the presence or absence of engagement—and measured that level against business outcomes. (See list below.)

“If you satisfy their deep wants, employees become more cognitively and emotionally engaged and will perform better,” says James K. Harter, senior research director. “And this is so across national and corporate cultures, in all occupations, regardless of rates of pay, because the underlying needs are universal.”

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