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Don’t lose sight of business basics

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in Leaders & Managers,Management Training

Ram Charan earned an MBA from Harvard, went on to teach management there and has served as a consultant to dozens of high-powered CEOs.

That’s quite a feat for a man who was born in a remote village in India where his family made and sold shoes in its own shop.

Yet, Charan doesn’t consider his rise so surprising, because he relied on a universal set of practices his family’s business employed.

Here they are:
  • Decide what products you’re going to provide.
  • Know what raw materials to buy and how much to pay for them.
  • Understand who your customers are, and find ways to bring them to your business.
  • Decide what kind of atmosphere to provide in your business, and understand how to provide it.
  • Put in long, long hours to make all these fundamentals work. Sounds basic, right?
Yet, Charan says, the way organizations promote people up the ranks leads us to focus on the organization—and how to rise within it—instead of focusing out on the marketplace.

Lesson: The most successful leaders, no matter how high they rise, always attune themselves to the basics.

— Adapted from What the CEO Wants You to Know:How Your Company Really Works, Ram Charan, Crown Business

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