I don’t mean rehearse how you’ll pitch your idea. That’s for conceited fools.
Sure, what you say matters—to a point. But it’s more important that you do a little advance work to uncover what’s really bothering your boss. Then you can plan what to say when you’re greeted with “Hang on a second” or “Are you crazy?”
Know what you want
When you take the plunge and propose a big idea, know the outcome you want in advance. Draft an action plan so that you’re not just flapping your gums. Don’t leave a CEO wondering, “Yeah, so what are you asking me for?”
Talk is cheap. You must know why you’re speaking up and what result you want.
Here’s how I tested myself before I barnstormed the boss: I would come up with a one-sentence answer that I wanted to hear from my boss. It might be, “Why don’t you run an experimen...(register to read more)