Dieter Zetsche, who became quasifamous as “Dr. Z” on TV commercials for Chrysler, didn’t turn around the automaker, but he did learn from the failure.
The experience helped him identify three traits: leadership —Adapted from “Driving Lessons: Dieter Zetsche’s Experiences Behind the Wheel of DaimlerChrysler and Beyond,” Competence builds confidence and a sense of common purpose. “If your people sense you are not prepared, you’re in trouble,” Zetsche says. Responsibility includes making timely decisions, not using data and nifty analytical tools to put them off. Not deciding is itself a decision. Authenticity means being yourself and following through. “People want to see that you mean what you say,” Zetsche says. Knowledge@Wharton, http://knowledge.wharton.upenn.edu.
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