Authenticity: It’s serious business. By showing self-awareness, openness and integrity, great leaders motivate followers.
Authenticity in a leader is even more appealing in today’s culture, where perfectly groomed and carefully cultivated personas are the norm.
When you’re candid about who you are, people are more willing to follow you, work hard for you and go the extra mile for you.
Here are three basic rules of authenticity:
1. Don't be afraid to be vulnerable.
2. Be honest about your strengths and weaknesses.
3. Give people a real reason why you're asking them to do something.
Above all, don’t shirk from growing and improving—no “That’s just me” excuses—but always be yourself.
— Adapted from “The One Leadership Quality Every Entrepreneur Should Possess,” Jeff Fernandez, Fortune Insiders.