by Sarah Sladek
The largest generation of young people in history is coming of age. Born between 1982 and 1995, we call them Generation Y or Millennials. The oldest of them are in their early 30s, so chances are good that many of your employees are members of this group.
And chances are good that when older people speak of them, they use terms like “hard to engage,” “speak a different language,” “haven’t grown up” and “have their noses buried in their phones all the time.”
Suspend your prejudices for a minute, and try to understand why these fresh young thinkers do what they do. It’s all about the economy. In fact, it’s all about what I call five “mini-economies”: Sharing, Knowledge, Gig, Impact and Experience.
All Generation Y has ever known is a knowledge-based economy—interconnected, globalized, heavily powered by innovation. That’s what drives them. Millennials like to make decisions on the fly and th...(register to read more)