Jay Anders sought to change the way his company trained its 9,000 employees to grow into leaders. So he shifted its focus from traditional classroom seminars to self-directed resources.
Anders, head ofdevelopment at MillerCoors, knew that online tools and Web-based mentoring programs would benefit the workforce more than old-fashioned classroom lectures. His team unveiled an online library of leadership books so that employees could view summaries of key learning points and map out ways to apply what they read. The training staff also designed MillerCoors University so that employees could access a range of leadership book abstracts on the in-house university’s website.
About 5,000 of the company’s 9,000 employees work in breweries so they don’t use computers in their job. But Anders and his team set up computers in common areas so employees could read about leadership on their breaks.
While MillerCoors didn’t abandon classroom training, it supplemented it with relevant readings. Before and after a workshop, participants were assigned readings on topics covered in the session. This increased the odds that attendees would incorporate the tools into their daily job.
When the company’s executives make instructive or inspirational presentations to brewery employees, they send book summaries in advance for their audience to read.
— Adapted from “Case study: MillerCoors,” www.getabstract.com.