How many of the presentations you attend would you consider persuasive? More specifically, on a scale of 1-10, how many would you score above a 7 on persuasion?
I’m betting the percentage is relatively low.
And I’m also betting you want your percentage to be far higher than that.
The list of reasons so many presentations miss the mark is long and varied. But it certainly isn’t for a lack of resources. There is plenty of advice available to you—books, courses, websites, tools, techniques, as well as the advice of so many others who "just want to help."
Yet with all this advice, a large percentage of presentations still aren't very effective or very persuasive.
Because people tend to follow conventional wisdom, they tend to get conventional results—the results you see in all the meetings you attend. Since you want better-than-conventional results, what follows is uncommon advice.
This isn’t the voice of your high school s...(register to read more)