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Shortcuts to social media savvy

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in Office Technology,Web Tools

There's something out there that will work for you!

Still a little shaky on social media? Pick your own way to get comfortable.

Try Commoncraft.com for short videos describing what this stuff is and how to use it. The site is particularly useful for leaders and trainers who give presentations.

Another good tool for making presentations is Prezi.com, which helps you integrate media and collaborate in real time.

Check your online reputation by typing your name or email into a search engine or sites like Pipl.com and Spokeo.com. They will scan all kinds of sites for information about you. The breadth of personal data is eye-opening. Both sites do confound people of the same name.

The crazy IPO of Facebook raised its profile even further, good or bad, as the world’s leading social network.

Professional networks like Ning.com, though, may serve you better. Ning communities are organized around specific content, not around individuals.

Similarly, Meetup.com helps you cross the digital divide with groups of people who share your professional interests. Members plan meetings and form offline clubs in communities worldwide.

Considering a new line of business? First see what’s out there with a visit to YouTube.com. Type in “How to ____,” filling in the blank for the problem you want to solve.

Once you’re familiar with YouTube, set up a headquarters there for your team’s most entertaining promotional videos.

You also can create your own TV channel on Ustream.com. All you need are a camera and a computer.

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