Building your online rapport

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in Office Communication,Workplace Communication

In the age of Facebook, LinkedIn and Twitter, the rules of social engagement have shifted ever so slightly. You may be a whiz at ­making conversation when face-to-face, but doing it online can be tricky.

A few tips on building rapport online:

•  Listen. Sure, post updates about you, but also clue in to what your connections are interested in. Comment or reply to what they post. You wouldn’t conduct a face-to-face conversation without asking questions, would you? The same applies online.

•  Watch your tone. Being snarky online can alienate or mar your professional image. Remember that negative comments about online articles stay there. They become part of your online persona.

•  Stay positive. Others want to be uplifted by interactions.

•  Avoid posting photos of others, unless you receive permission.

— Adapted from “Focus on others to keep social-­network posts professional,” Michael Crom, USA Today.

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