Whenever you compose an important memo or e-mail message, review it one last time before you send it. Eliminate any indications that you’re hedging your bets or softening the force of your arguments. For example, beware of overdosing on words such as “possibly,” “it’s apparent that,” “could,” “might,” “in all likelihood” and “perhaps.” Also avoid florid prose or puffery. Delete meaningless words such as “fantastic,” “magnificent” or “sensational.” Finally, don’t feel obliged to insert artificial transition phrases such as “in the final analysis” or “it can thus be seen that.” Prune your writing so that extraneous words don’t block your message.
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