Indulge the boss — Business Management Daily: Free Reports on Human Resources, Employment Law, Office Management, Office Communication, Office Technology and Small Business Tax Business Management Daily

Indulge the boss

Get PDF file

by on
in Workplace Communication

Q: My boss wants me to come up with marketing plans faster, but I keep requesting data so that I know more about my target market. In my field, consumer research is crucial. But my boss thinks I’m stalling and angrily demands I “produce results already.” Help!

A: If your boss wants to skip the research and insists you fly blind, go for it. When submitting your plan, however, explain in your introduction that it’s based on a preliminary understanding of your market and that you could produce better and deeper analysis if you had access to consumer research. Keep a positive tone.

Related Articles...

Leave a Comment


Previous post:

Next post: