Not according to Good to Great author Jim Collins. Collins challenges the conventional wisdom that government and nonprofit groups can improve by acting more like businesses. He says the idea is well intentioned but wrong.
Nonprofit leaders learn to negotiate a “complex and diffuse power map” in which they lack the direct authority of a corporate leader. While most business leaders can make decisions and issue orders, public and nonprofit leaders must rely more on persuasion, political currency and influence.
While a business executive would describe herself as sitting atop a tower of power, a nonprofit leader is more like a hub within a network of interconnected links.
Collins speculates that, in a complex world, with a mobile work force and more scrutiny from consumer groups and other watchdogs, business leaders can learn a lot from their government and nonprofit counterparts. Instead of falling back on your direct authority, you can:
- Take direction from your customers and employees who keep closest to changing conditions in the marketplace.
- Persuade your allies, partners, vendors, other collaborators and even critics to join in the mission.
- Work with your constituents on keeping processes open and continually making them better.
“Our best business leaders,” he says, “may have been trained in non-business environments.”
—Adapted from “Tricky Business,” Brian Friel, www.GovExec.com.