1. Keep your web site fresh
Stale web sites kill interest and credibility. Make sure your home page says something about 2008 and what’s new about your offerings for the new year. If you post press releases or news, make sure it’s truly something new.
Take a fresh look at your site’s meta tags —the back-end code applied to your site—so that the description of your business that Google or other search engines display is the right description to attract prime prospects searching for your services. It’s also wise to have those meta tags include your city and state, too.
2. Stay in touch with clients all year
Consider beginning the year with a short survey. Ask key clients to start 2008 by giving you an upda...(register to read more)
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