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New online-recruiting trends: ‘super sites’ and .jobs addresses

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in Hiring,HR Management,Human Resources,Leaders & Managers,Management Training

Organizations that use the Internet to recruit employees should pay attention to these two developments:

Job-search search engines. Rather than bouncing around to several different job boards, applicants now have an all-in-one search tool: Job-board search engines that scan hundreds of employment Web sites, both well-known and niche sites, to seek available jobs. Sites such as Indeed.com, SimplyHired.com and WorkZoo.com have unveiled such search engines in recent months.

The trend means more exposure for your want ads, even if they're posted on obscure job sites.

.Jobs domains arrive in August. The Internet's main oversight agency gave its final OK last month to allowing employers to create Web addresses that end in the ". Jobs" domain.

Example: While Joe's Pizza may run its traditional Web site at www.joespizza.com, job-seekers would be able to go directly to www.joespizza.jobs to find out about open positions at the company and to send in their rÈsumÈs.

Some experts say the creation of .jobs could also allow employers to bypass Monster.com and other big job boards. That's because the .jobs domain will help new job-search search engines, such as Indeed.com, locate job openings on corporate Web sites.

The first .jobs sites will likely launch in August 2005, according to the Society for Human Resource Management, which will manage the .jobs community.

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