Until recently, companies that sold products and services over the Web didn’t feel that the ADA applied to them, meaning they weren’t required to make their sites accessible to visually impaired or disabled people.
But a lawsuit against Target stores has Web retailers rethinking that assumption.
The National Federation for the Blind (NFB) levied an ADA lawsuit at Target last year, complaining that the retailer’s Web site was inaccessible to blind customers.
Target tried to win a quick dismissal of the case by pointing to a long-standing precedent-setting case, Access Now v. Southwest Airlines, Inc., 227 F. Supp 2d 1312 (S.D. Fla., 2002)
In that case, blind patrons sued, claiming they couldn’t buy airline tickets over Southwest’s site. They said they should be entitled to equal access to the Web site under the ADA. In dismissing the case, the judge said the ADA’s promise of equal access only applied to physical place...(register to read more)