How often has a prospect asked, "Why should we buy from you?" Sounds like an inviting question to allow you the opportunity to describe all of your features, benefits, and knowledge of your products and services. Isn't that exactly what your prospect wants you to do? But worse than that, you've just been seduced into telling the prospect about features that may not even be important, and you could just talk yourself right out of a sale.
Prospects want your information and most salespeople give it freely with no stipulations. Instead of answering their question, why not ask, "Perhaps you shouldn't buy from us, but what's most important to you about someone that you might do business with?" You might be surprised how the prospect responds. And now you only have to emphasize what's most important to the prospect, which means you'll greatly increase your chances of making a sale!
Like what you've read? ...Republish it and share great business tips!
Attention: Readers, Publishers, Editors, Bloggers, Media, Webmasters and more...
We believe great content should be read and passed around. After all, knowledge IS power. And good business can become great with the right information at their fingertips. If you'd like to share any of the insightful articles on BusinessManagementDaily.com, you may republish or syndicate it without charge.
The only thing we ask is that you keep the article exactly as it was written and formatted. You also need to include an attribution statement and link to the article.
" This information is proudly provided by Business Management Daily.com: http://www.businessmanagementdaily.com/20611/quotwhy-should-we-buy-from-youquot "