If that’s so, can anyone answer me why none of the Starbucks in my area can give me a slice of lemon with my iced tea?
I mean, that’s a pretty reasonable request, right? Even Wendy’s, purveyor of crappy fast food, serves iced tea with fresh lemon slices.
But when I accompany my wife to Starbucks, which she loves for the coffee, the only way I can get lemon flavor in my iced tea is to have lemonade added to it — because none of the Starbucks she goes to carries actual lemon.
Seems to me this is a serious mission disconnect for a company with the rather modest goal of giving people drinks they like.
One of the Starbucks here has a sign that says to speak up if your drink isn’t “perfect.” When I do, I get a shrug, a smile, and an apology — but no lemon.
I wouldn’t make noise about this, except so many hold Starbucks up as an example of business brilliance, and this rather obvious service flaw makes me wonder why.
- 5 Steps to Greater Financial Security … AND a Better Life!
- The 7 key differences between business-to-business and consumer marketing
- Can Small Businesses Compete in SEO?
- How to do virtually all the market research you will never need — quickly, easily, and for free — online
- New Survey Reveals Social Networking is Too Time-Consuming