Are your salespeople bogged down in administrative minutiae? A new Watson Wyatt study found that shifting two hours per week from administrative tasks to time with customers can be worth between $90,000 and $120,000 in additional annual sales, according to the firm’s 2008 Report on Sales Effectiveness and Compensation. The study said that each minute a salesperson with a $2.5 million quota spends on administration instead of with a qualified lead costs a company $15 to $20 in lost sales.
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