Employees of Sundance Vacations get to vacation where their customers do.
The Wilkes-Barre, Pa.-based organization owns condominium units in Hawaii, Orlando, Phoenix and other sunny spots around the United States and the Caribbean. As long as a unit is unrented, any employee can use it—for $200 a week. That’s the typical nightly rate customers pay.
More than half the firm’s 600 employees take advantage of the perk each year, often during the spring and fall when customer demand for the condos isn’t high, says CEO Tina Dowd. The company releases the unbooked units to employees six weeks in advance of the availability date.
Employees aren’t the only ones who like the benefit, says Dowd. “This award helps us even with our customers,” she says. “They have this confidence that if we’re doing the right thing by our employees, we’ll do the right thing by our customers.”
Contact: Tina Dowd at email@example.com.