You can’t always get what you want, but you might get the one thing you deeply desire—if you know how to visualize it.
Mark Murphy, founder and CEO ofIQ and author of Hard Goals, tells us that visualizations are an important motivator when you’re working toward a goal—though most managers won’t tell you how to do it.
He recently gave a talk to 1,000 salespeople, about 200 of whom had just found out that they’d hit their stretch numbers and had won a much-promoted trip to the Cayman Islands.
He said, “For the 200 of you who made the goal, how many of you had a picture of the Cayman Islands hanging in your cubicle for the past few months?”
Of the 200, about 180 hands went up. Then he said, “For the rest of you, how many had a picture of Caymans hanging up?” About 20 hands went up.
“Everybody knew the stretch goal,” he says. “But some people had spent 200 work days staring at a picture of the Cayman Islands, and searing it into their brains. It’s what helped them make one extra call every day and push themselves over the line.”
To achieve it, create a visual reminder for yourself, like the photo these salespeople used, or a scrapbook-style mix of images that send a message.
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