At real estate settlement firm Title Source, President and CEO Jeff Eisenshtadt doesn’t care who’s right. He cares what is right.
That attitude pervades the culture of his Troy, Mich.-based company, which grew from 30 employees in 1997, when he acquired it, to 375 today. “Bureaucracy can get out of hand when you grow fast, especially when people get promoted and then wind up supervising their peers,” says Eisenshtadt. “It takes the finger-pointing out of it.”
Around the office, Eisenshtadt has posted signs containing what he calls “isms”:
- “You have to take the roast out of the oven.”
- “Ignore the noise.”
- “Obsess with finding a better way.”
They’re the words of wisdom that he expects his employees to live by—and that he uses during their evaluations.
“The sayings make common sense to use in ways to service our clients and engage with each other without the typical office politics that you might engage in,” he says.
The result, Eisenshtadt says, is a workforce that values and cross-training so colleagues can help one another during busy times.
“The fact that we speak to these Kool-Aid-type sayings that bind our culture is a way of identifying expectations and performance,” Eisenshtadt adds.
Contact: Jeff Eisenshtadt at (888) 848-5355.
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