You’d think it would have been easy for Miami Subway franchise owner Stuart Frankel to win everyone over to the $5 Footlong, right? Not so fast, my friends. Even though he was raking in the dough, Frankel had to work hard to convince the top brass at Subway that the $5 Footlong was the way to go. Here are five lessons for anyone who is trying to convince senior leadership to take a good idea and run with it.
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