Bizjournals, the online presence of American City Business Journals, ranked all 36 NFL quarterbacks who threw at least 160 passes during the 2008 season to see who delivered the most bang for the buck. The study rated each quarterback’s completions, yards, touchdowns and interceptions relative to their pay.
Last season’s New York Jets QB Brett Favre—who continues his “unretirement” this year with the Minnesota Vikings—placed 34th out the 36 signal callers rated.
In 2008, the New York Jets got 22 touchdowns and 22 interceptions from Favre, at a cost of $12 million. The Vikings are expecting better for the $12 million they are paying Favre this season.
Not factored into the equation: Brett Favre jerseys were the best-selling NFL merchandise this summer, driving significant revenue for the league and the Vikings, according to a report on CNBC’s “Sportsbiz” blog.