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Use multimedia campaigns to nurture employee self-service

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in Discrimination and Harassment,Employee Benefits Program,HR Management,Human Resources

Having employees handle their own pay and benefits administration is the Holy Grail of comp and benefits pros. So-called self-service means an entire organization of workers independently sourcing forms and finding answers to payroll and benefits questions online. That means fewer calls to HR seeking basic information.

But old habits die hard. Merely offering self-serve online resources to employees won’t automatically make them self-sufficient.

To create new employee behaviors and greater HR efficiencies, initiate a long-term, multimedia strategy using techniques that encourage employees to help themselves.

Spread the word

Experts claim it takes 30 days to create new habits, but HR pros who have achieved high adoption rates for self-service offerings often find it takes 12 months of communication to make self-service stick. Among the techniques they use: including links to self-service web sites in monthly newsle...(register to read more)

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